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Ready to go from overworked and underappreciated to the leader your organisation relies on?

If you fell into fundraising with big dreams of making a difference, only to find that as you progressed you...

 

  • Got stuck in the middle of unrealistic expectations and a team that have their 'on button' held down with duct-tape

  • Were seen as the ugly sister of the service team Cinderella

  • Were expected to be able to court six figure gifts in a single email

 

...You're in the right place.

 

Imagine what it would feel like to smash your fundraising targets with ease and joy. 

What would it feel like to be in your management meetings with the data and anecdotal evidence you need, ensuring everyone else is nodding as you speak?

 

Wouldn't it be great to break out of 'automatic go mode', so you're able to respond with intention?

 

See yourself leading a vibrant, joyful team who are getting things done - and everyone is excited to work for you.

 

Just imagine how many lives will change. 

Introducing Fuel,

where we help fundraising leaders to be the best they can be. 

 

The Fuel membership programme exists to give you what you need to smash your fundraising targets,  get the (multiple) jobs done, and help you stand out from the crowd. From fortnightly sessions with experts to monthly peer support sessions, we ensure you feel calm, confident and connected. 

 

You'll break out of the ‘automatic go mode’ so many fundraisers find themselves in. You will be surrounded by people who 'get it', suddenly able to manage expectations and set clear targets. You'll have eyes on summaries of the latest research and trends, meaning you'll never miss an opportunity.

“My coaching sessions with Andy have helped me put a voice to what is going on in my head. Fuel has helped me to be less siloed - it is so valuable to connect with other people doing similar roles in this way. .”
“Fuel offers me space to take a step out of the day to day. I'm able to better support my team and know when to get out of the way to let them work their magic. The results? Recently, at an evening event, my team came away with 6 new Charity of the Year partners” 
“Being part of Fuel has increased my confidence. The community guided me through my first time setting realistic targets and  equipped me to go back to my CEO with stronger ideas  about those targets.”

What makes Fuel different to every other membership out there? In Fuel we’re all about walking the walk. Just last year, I helped charities raise over 2 million GBP for their causes - many going from a standing start to bringing in sustainable, multi-year income. And I’m all about helping charities set realistic targets which are relevant for them. We’re not going to help you hit your fundraising targets at the cost of your team. ‘Good’ isn’t you working on autopilot, getting no sleep for 30 days straight, or a team that is stressed to their eyeballs. We don’t just depend on traditional fundraising approaches. We check the research and get intentional about where we put our focus. We’re not afraid to ask questions and re-examine the way we are doing things. After all, just because something works, doesn't mean it isn’t broken. We also have a whole support team of specialist fundraisers who have decades of experience and are on-hand to help answer your burning questions. In our commitment to redefining what good leadership looks like, this means redefining who we learn from. So we invite specialists from around the world to share their stories. In just six months, you'll be the fundraising leader you always knew you could be. You'll have evidence-based targets, the confidence to say no and a squad of people that 'get it' to call on when you need them. You'll be fully fuelled.

WANT TO GRAB YOUR SPOT?

Email andy@firesidefundraising.com for an invoice,
or buy on card here.

"If you want to know how to set KPIs, have a knowledge of key trends, be introduced to other people like you and save time then Fuel is great!"
 "I'm more confident in my decision making, and have a different outlook on fundraising and leadership."
"I have stopped being so hard on myself - sometimes it feels like there is just so much responsibility - all of this is on my shoulders, but I recognise it’s good to get help and learn from others."
Inside you will get

Fortnightly Expert Sessions

A deep dive into fundraising and leadership topics, along with tips and tools to help you put the learning into practice. This means you'll have the evidence and academics you need to make robust fundraising decisions.

 

Monthly Members Fireside Sessions

Trouble-shoot in a supportive, non-judgemental and highly skilled community, which means that you get real-time problem solving support from people that 'get it'.

 

'Slack' community group 

For those moments when you need to harness the power of 'the hivemind', or just to talk it through with people that have gone through similar struggles.

 

Our legendary Fuel One-Pagers

'Written for you' notes from our sessions which capture all the best bits (meaning you can just focus actually being in the session!)

 

A treasure trove of resources in the Member Resource Folder

From data reports, to info sheets, to easy to use templates - this is the place to go when you just need info, and quick!

 

In the VIP option 

Quarterly transformative coaching calls with Andy to create regular breathing room for you to evaluate what is and isn’t working.

Never heard of me before? Here’s why I'm qualified to help you ignite your fundraising potential.

My name is Andy King

I was named the most influential fundraiser in the UK in July 2022 by Fundraising Magazine (which I'm still blushing from over a full year on...). My passion is helping charities tell their most important stories to those with the power to change the ending. This can be the story of your service users or the stories you're telling yourself. I've also done a fair bit of fundraising, too. I've kickstarted fundraising programmes from a standing start to a value of £450,000 per year in 18 months... while also supporting St. John’s Ambulance and UNESCO to transform their approach. Having worked with charities of all shapes and sizes, I love to create tools that will work for you and immerse in exciting conversations that will transform this wonderful, and at times challenging, sector. Fundamentally, I'm a mega-geek that was once called 'a walking rolodex of facts and figures', but I do try to lighten the mood with a dad joke too. And whilst I will guide you in the membership space, we have a whole host of experts across all fundraising and leadership areas who you get access to through your membership. These are the 'team around your team' and can help you with any burning questions you (or your trustees!) may have.

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This is for you if...

  • You're in the first 5 years of a fundraising leadership position 

  • You want to have a clear (or clearer), robust and realistic fundraising strategy in place. 

  • You want to get to a place where you are responding, rather than firefighting and reacting

  • You want to be equipped with the key information that back-up your leadership decisions

  • You're a kind, curious and driven individual who believes that fundraising can be the best job in the world

You have a choice.
To stay as you are, right now, or join us inside of Fuel and within 6 months have the foundations you need to ignite your fundraising and be the best leader your team has ever had.

Right now, you might be thinking 'I don't have time for this’. But our members have found that Fuel actually saves you time because we give you the information you need when you need it. 

 

Or you might be thinking, I'm not sure I have the training budget for this, but here's the thing, to access all of the specialists across all areas of fundraising and leadership would cost you 20x more if you were to work with them all separately. 

 

Or you might be thinking, I don't know if this is what I need, but here's the thing, we've worked with fundraisers just like you who are having great results, increased confidence, and have already gained so much from the membership (and they're still in here so you can learn from them too!).

Now it would be easy to think 'I'll do this later' but our doors only open twice a year. If you don't act now it will be another 6 months until we open them up again (and by then you'll have gone through another, pain-staking round of setting targets based on opinion, rather than evidence... leaving you open to a deficit year).

 

Are you ready to ignite your leadership potential?

Right now, you might be thinking 'I don't have time for this’. But our members have found that Fuel actually saves you time because we give you the information you need when you need it. 

Or you might be thinking, I'm not sure I have the training budget for this, but here's the thing, to access all of the specialists across all areas of fundraising and leadership would cost you 20x more if you were to work with them all separately. 

Or you might be thinking, I don't know if this is what I need, but here's the thing, we've worked with fundraisers just like you who are having great results, increased confidence, and have already gained so much from the membership (and they're still in here so you can learn from them too!).

Now it would be easy to think 'I'll do this later' but our doors only open twice a year. If you don't act now it will be another 6 months until we open them up again (and by then you'll have gone through another, pain-staking round of setting targets based on opinion, rather than evidence... leaving you open to a deficit year).

 

Are you ready to ignite your leadership potential?

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