top of page
David Ogilvy
‘When selling a fire extinguisher, open with fire.’
5 steps to stronger stories
Stories are the strongest shortcut we have to an emotional decision.
They can make or break even the best charity approaches.
If you want a simple (and FREE!) guide to creating these emotional stories, fill in your details below and we'll email you a copy of our 5 step storytelling framework. You’ll find:
-
An explanation of the 5 steps
-
An illustration of how it works in practice with a real story
-
Ideas of where and how to use stories (beyond your fundraising asks!)
It’s everything you need to help kickstart your emotional storytelling approach!
bottom of page