Why do companies give to charities?
- Andy King
- Jul 30
- 1 min read
As you read this email, I’ll be hopping off the train to meet my partner’s dad for the first time - which speaks both to the power of scheduling an email the day before it goes, and also to the fact I’m procrastinating working out topics of conversations by emailing you..
Assuming I survive the interrogation of what my intentions are for his son (which I promise are pure), I have something really exciting to share with you.
As you may know, over the last few months Fireside Fundraising have been supported by the wonderful Lesley Pinder of Compass to answer this question.
Not with assumptions, not with opinion, but with evidence. Having conducted 20 interviews with everyone from shareholders down to marketing assistants, we’re in a concrete place to explain:
- Why companies give
- How decisions get made
- Who decides
- What you need to do about it
On the 11th of September at noon, we’ll be running you through these findings for the first time. << Test First Name >>, it’s a great opportunity to hear the questions you need to answer - as an individual and as an organisation - to really thrive as a corporate fundraiser.
All attendees will get full access to the report - I hope to see you there!
PS: We’ll also be sharing a couple of truth bombs that didn’t fully fit the report - so it’s definitely worth registering for the webinar, even if to catch up on the recording!